I do stellar conversation design and AI strategy

And my other skills are ridiculous (in a good way)

design

Designed and maintained triple award-winning chatbots

writing

Over 50 AI articles, videos, case studies and whitepapers published

AI strategy

Ran trainings, user research and AI strategy workshops for huge brands

localisation

Localised media for Fortune 100 and award-winning chatbots

sound

Designed sound for film, TV and videogames

conversation design

I was awarded an Advanced Conversation Designer certificate from VTG, where I learned from industry luminaries such as Rebecca Evanhoe.

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You can see my final project here:

‘Properly Here’ CxD Project

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Since then I’ve freelanced as a conversation designer for companies including VUX World on a **triple award-winning chatbot.** I’ve become proficient in utterance writing, LLM prompting, NLU optimisation, client liaison, analytics, and finding those little improvements that make a HUGE difference to users!

AI strategy

I’m happiest when helping people solve problems. The one big challenge organisations are currently struggling with is: where does AI fit? To solve that, you need to zoom out before you can zoom in. By considering the customers, the organisation, and the various technologies and processes, I can help to define exactly where AI should fit.

writing

Simply put, I love to write! I’ve written countless CAI industry articles, as well as white papers, case studies, my own thought leadership, and I’ve created a few videos too.

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Articles by Ben McCulloch

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user research

I’m skilled at having user interviews with strangers. Whether observing their journey through an app, or a face to face interview, I always strive to create a casual atmosphere and then get their unique perspective by asking insightful questions

localisation

I lead a team localising voiceovers for Fortune 100 brands in all the world’s languages. Projects included instructional videos and TV commercials. I also lead a project localising an award-winning travel chatbot from British English to German

sound design

I became a skilled dialogue editor for film, TV and videogames. The role required me to develop a keen ear for vocal nuances as well as expert sound editing chops. I also created music and sound design for video games. Here’s my IMDb